ADMAX Plus

Launch of the Website

Brian — Thu, 02 Apr 2009 07:55:01 +0000

At last we are ready to launch the Beta of the Admax plus website, as you know since you are here reading it! As so often happens, we had been so busy serving our clients that our own face to the world had slipped down the list of priorities. But we have been working hard the past couple of weeks to launch our intial offering to give you an overview of the company and our services. We will also be regularly posting our own thoughts and musings here, and re-posting key articles which help our clients and partners further understand the worlds of Search and Social Media.

The Interwebs are packed these days with experts and gurus and analysts etc all talking and musing on Social Media, what it means and how you can use it. We will sift the wheat from the chaff and bring you eductaed opinion as well as reliable statistics and knowledge from recognized experts from around the world.

we hope you enjoy reading learning more about our company and about the new new media. If you need any further information or just want to chat, just drop us a line.

Great article on current and future business uses of Twitter

Brian — Thu, 02 Apr 2009 06:15:17 +0000

Here is a fresh and inisghtful look at the impact and possible business uses of Twitter:

Micro-blogging platform Twitter has 32 million users, which is an increase from about 2 million a year ago, according to research mentioned in The Wall Street Journal. Some Internet measurement services show that figure increasing 50% to 100% month-over-month. While it is not clear that Twitter will become as large as social networks, MySpace and Facebook or video-sharing site YouTube, the company could certainly have 50 million visitors by the end of the year.

Because Twitter can be used with ease on both PCs and mobile devices and because it limits users to very short messages of 140 characters or less, it has become one of the largest platforms in the world for sharing real-time data. A number of large businesses and celebrities have hundreds of thousands of followers on Twitter. This includes personalities like Oprah and Ashton Kutcher. JetBlue (JBLU), Whole Foods (WFMI), and Dell (DELL), along with other multinational corporations, are also among the most followed names on the service.

Read the rest of the article here

Latest Social Media report from Nielsen

Brian — Thu, 02 Apr 2009 06:14:30 +0000

The industry standard research group Nielsen have published their latest status report on Social Media penetration and growth. From their blog:

Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time, according to a new Nielsen report “Global Faces and Networked Places.” If data captured from December 2007 through December 2008 is any indication, that percentage is likely to grow as time spent on social network and blogging sites is growing more than three times the rate of overall Internet growth.

“Social networking has become a fundamental part of the global online experience,” commented John Burbank, CEO of Nielsen Online. “While two-thirds of the global online population already accesses member community sites, their vigorous adoption and the migration of time show no signs of slowing.”

Go here for the rest of the blog entry, and here to download the report